Post by account_disabled on Mar 14, 2024 8:15:52 GMT 2
The evolution of Marketing with Snapchat is incredible, rapidly creaking the market dominance of highly renowned applications, Facebook first of all, forcing, some time ago, Mark Zuckerberg to make an offer of 3 billion dollars for the purchase of the new application: offer foolishly rejected. WHY DO YOU LOVE SNAPCHAT SO MUCH? First of all, it created a non-existent sector, that of limited-time instant messaging, which obviously soon turned into instant blogging. Snapchat had the intuition to intercept the new generation of millennials with a new tool that needed their full attention.
Millennials represent an audience with very rapid, visual and end-to-end communication, where Find Your Phone Number interaction is one-way, aimed at giving total attention or trying to receive it, with rare effective exchange. Snapchat gave them the perfect tool, with the ability to create very creative content and build a following! The first strong point lies in the possibility of sharing authentic and human-friendly content by sending photos and videos almost exclusively with your own face, thus creating an iconic image of yourself. The second strong point is given by the possibility of making photos and videos creative, interactive and fun using imaginative lenses, which have become the first promotional tool for companies.
After various updates, the "History" field is added, the first glimmer of real instant blogging, as they represent updates, lasting 24 hours, on one's life and on various topics of interest, so it is possible to create real channels of communication through which it is possible to aggregate people and have a follow-up. Snapchat opens its doors to influencers! MARKETING WITH SNAPCHAT: ALWAYS PULLING IN FOOD The initial skepticism shown by the Marketing Gurus towards the application, due to the communication being too instantaneous and not long-lasting, has instead proven to be fertile ground for the more creative ones, who have demonstrated how this type of communication could involve and increase customer loyalty.
Millennials represent an audience with very rapid, visual and end-to-end communication, where Find Your Phone Number interaction is one-way, aimed at giving total attention or trying to receive it, with rare effective exchange. Snapchat gave them the perfect tool, with the ability to create very creative content and build a following! The first strong point lies in the possibility of sharing authentic and human-friendly content by sending photos and videos almost exclusively with your own face, thus creating an iconic image of yourself. The second strong point is given by the possibility of making photos and videos creative, interactive and fun using imaginative lenses, which have become the first promotional tool for companies.
After various updates, the "History" field is added, the first glimmer of real instant blogging, as they represent updates, lasting 24 hours, on one's life and on various topics of interest, so it is possible to create real channels of communication through which it is possible to aggregate people and have a follow-up. Snapchat opens its doors to influencers! MARKETING WITH SNAPCHAT: ALWAYS PULLING IN FOOD The initial skepticism shown by the Marketing Gurus towards the application, due to the communication being too instantaneous and not long-lasting, has instead proven to be fertile ground for the more creative ones, who have demonstrated how this type of communication could involve and increase customer loyalty.